Salesforce's Trailhead platform offers a treasure trove of free courses designed to transform you into an AI-wielding CRM expert.
Trailhead Modules to Supercharge Your AI Skills:
Einstein Copilot: This module dives into the heart of Salesforce's AI offering, Einstein. Learn how Einstein Copilot intelligently assists you with data entry, automates tasks, and anticipates your needs, streamlining your CRM workflow.
https://trailhead.salesforce.com/content/learn/modules/einstein-copilot-basics
Prompt Builder: Einstein's Prompt Builder empowers you to create chatbots and virtual assistants. This module equips you to craft engaging prompts, tailor chatbot interactions, and leverage the power of conversational AI to enhance customer experiences.
https://trailhead.salesforce.com/content/learn/modules/prompt-builder-basics
Trusted AI: As AI becomes more ubiquitous, ethical considerations become paramount. This module explores the responsible development and deployment of AI solutions, ensuring fairness, transparency, and user privacy are prioritized.
https://trailhead.salesforce.com/content/learn/modules/the-einstein-trust-layer
AI for Customer 360: Salesforce's Customer 360 platform provides a unified view of your customers. This module explores how AI enhances Customer 360, enabling you to leverage intelligent insights for personalized marketing, targeted sales strategies, and exceptional customer service.
https://trailhead.salesforce.com/content/learn/trails/drive-ai-within-your-organization
Beyond these core modules, Trailhead offers a comprehensive library of AI-focused learning paths. These paths bundle modules into a structured learning journey, taking you from foundational concepts to advanced applications. Explore paths like "Get Started with Artificial Intelligence" at https://trailhead.salesforce.com/content/learn/trails/get-started-with-AI-data.
or "Einstein Discovery for Everyone" at https://trailhead.salesforce.com/content/learn/modules/einstein-discovery-basics
to deepen your understanding and gain practical skills.